A new media phenomenon has emerged in Brazil as a result of mass protests that are spreading in the country since June. The collective information NINJA Midia , with its model of broadcasting live from the streets based on " no cuts , no censorship," has attracted the attention and admiration of thousands of people in recent weeks. NINJA is the portuguese acronym for " Narratives Independent Journalism and Action ." And it is the last word -‐ action -‐ that set the tone for their journalistic style and sparked a debate over whether it still makes sense to separate journalism from activism . NINJA mainly uses 4G mobile phones and other devices to produce its programs, which are mostly improvised and do not have a running order behind. If it is true that live broadcasts are nothing new , what is striking is the exposure , as Ninja is able to reach more than 200,000 spectators. The " ninjas " share their content via POST TV and social media and receive relevant answers from the audience , beating the average of the interactions that major Brazilian media recorded on their pages. NINJA has already more than 230,000 'likes ' on his Facebook page , even though the group was created a few months ago.
Brazil - Midia Ninja
Brazil - Midia Ninja
A new media phenomenon has emerged in Brazil as a result of mass protests that are spreading in the country since June. The collective information NINJA Midia , with its model of broadcasting live from the streets based on " no cuts , no censorship," has attracted the attention and admiration of thousands of people in recent weeks. NINJA is the portuguese acronym for " Narratives Independent Journalism and Action ." And it is the last word -‐ action -‐ that set the tone for their journalistic style and sparked a debate over whether it still makes sense to separate journalism from activism . NINJA mainly uses 4G mobile phones and other devices to produce its programs, which are mostly improvised and do not have a running order behind. If it is true that live broadcasts are nothing new , what is striking is the exposure , as Ninja is able to reach more than 200,000 spectators. The " ninjas " share their content via POST TV and social media and receive relevant answers from the audience , beating the average of the interactions that major Brazilian media recorded on their pages. NINJA has already more than 230,000 'likes ' on his Facebook page , even though the group was created a few months ago.